Archive for the Publishing Portal category
Expose Your Organisation’s Products and Services with Commercial Videos
by admin on January 25th, 2009
Videos on the Internet are a vital instrument to advertise your businesses products & services. Sure, there are dozens & dozens of other kinds of marketing strategies which include content writing to blogging, from PR to e-mail. However, nothing says “cool, connection, and creativity” like an online video. Visit Vidify.co.uk for cost-effective video production and distribution services.
Each month more & more firms of all sizes are producing commercial videos about their services. They are not only just posting them on their business websites, but They’re adding them to their official blogs. To gain universal twenty-four-seven visibility, short format videos are being added to loads of video-sharing sites like You Tube & Kwego. And why not ? it is economical, easy-to-do, and can have a considerable impact, in some cases, on the traffic it drives to your businesses site.
There are loads of other reasons why promotional videos are an excellent way to promote your business.
Internet videos benefit from a wide distribution channel: Videos by their own nature are easy to “package” which means they are appropriate to go into a choice of different distribution channels. You can put them on your companies site or blog, you can put them onto your personal computer and show them over & over again at a tradeshow event. You can post them to hundreds of Web video-sharing social media websites. You can copy them onto DVDs & give them away or sell them. You can even dispatch them via email.
Internet videos are an excellent way to advertise. As our understanding with technology evolves, so do the techniques in which individuals like to cooperate with others. Most people are visually oriented meaning that is how they best understand & work with their world. This makes internet videos the perfect company strategy to talk to today’s consumers.
These are just a number of the countless reasons why videos on the Web might be a useful way to market your businesses services. Learn more about this area to see how you may make use of your time, money, & energy to talk to your target customers in a ground-breaking and interesting way.
How to Write Articles That Actually Increase Internet Traffic and Deliver Results – The First Step
by admin on June 2nd, 2008
With the Internet being the cyberspace shopping mall for both individuals and businesses, securing web traffic to your website is crucial. Having a belief system that simple is much better than complicated or what some still call the “K.I.S.S.” Theory (keep it simple and sweet or simple and short), I have discovered 7 steps that have tripled my article distribution rate, doubled my view rate during the last month and also doubled traffic to my web site. During the next few weeks, I will share these with you and provide some detailed explanations why these 7 steps will gain you additional traffic and more importantly additional business.
Believing in proper planning promotes positive performance (the 5-Ps), your topic selection should be based upon your “demand statistics” or how many times past articles have been viewed. For example, at http://www.ezinearticles.com, authors have the ability to track the number of times that their articles have been viewed. On April 20, 2005, I began to submit articles and now have over 40 articles in a variety of topics posted at this site. These articles have secured over 7,000 views in approximately 5 months. Most of these articles are receiving one to three views per day; however when I recently jumped topics to Internet SEO and web traffic, several articles began receiving 10 to 15 views per day.
Also, your article should look to the demand within the marketplace through the use of key words such as http://inventory.overture.com/d/searchinventory/suggestion, through Google and Yahoo searches and by reading posts in the various Groups and Blogs. Remember, potential clients or customers use the Internet to meet their current or future needs.
WRITING HINT: The article is not about how much you know, but rather how much your prospective client wants to know.
Many writers write not only for business purposes, but because they have a passion to share their knowledge with others. Occasionally, I write an article that is reactionary to something I have just read or to some thought that just popped into my brain. Yet, I still do the research to ensure that my writing efforts will be beneficial to potential readers and myself. What I have learned as an Internet writer and marketer is that there exists a continual challenge to connect our passion to our purpose to improve our performance.
Copyright 2005(c) Leanne Hoagland-Smith, www.processspecialist.com
Leanne Hoagland-Smith, M.S. CEO of ADVANCED SYSTEMS located outside of Chicago, IL, is the Learning & Process Specialist. With over 25 years of business & education experience, she helps her clients to double their performance. By uniting systems, strategies and people to create loyal internal customers, Leanne delivers ROI solutions in 4 key areas: financials, leadership, relationships and growth & innovation within a variety of industries including education, healthcare, manufacturing and professional services. As co-author of M.A.G.I.C.A.L. Potential: 7 Capacities for Living an Amazing Life Beyond Purpose to Achievement due for 2005 release, Leanne speaks nationally to a variety of audiences. Please contact Leanne at 219.759.5601 or visit http://www.processspecialist.com if you are seeking to connect your passion to your purpose to double your performance for unheard of results.
